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EDITORIAL- Is Dark Vengeance a Trap?

It’s weird how many different opinions there are out there about the new Dark Vengeance box set.

Most people love it, as all the models seem usable.  They look to be the best in the two part format figures Games Workshop has ever produced.

I would even be willing to be they will win some sort of award for this box set to boot.

Plus I’m sure when the Chaos codex finally hits we’ll see some better uses for the “Hellbrute” and the Chaos cultists/ Renegades, etc. Not to mention having the small rulebook definitely lightens the load when you’re not playing at your house.

Everyone (around my area at least) seems to be 100% satisfied about the price at $99 as well.  And now we also have a “Limited Edition” version available for a brief time…

We haven’t seen that since the pewter “LE” Black Templars Captain was included for a short time in starter boxes.  But that was back in the magical age of $50 Land Raiders and $15 Rhinos, and $50 Starter boxes.

Times, they are a-changing….

The last starter box set, Assault on Black Reach, debuted at the seeming reasonable 2008 price of ~$60, and continued to climb in price every year to it’s current $99 price tag.

Do the math on that increase, and it’s pretty crazy honestly. Even though theoretically it’s still a “good deal” if you compare the prices to the multi-part kits and all, it’s still a C-note.

Now we have shattered the psychological $100 barrier with the newest “Limited Edition” offering coming in at $107, and gamers are bowing to it.  The phones and email are clogged with requests for the limited edition products here at Spikey Bits, and honestly supply has outpaced demand.

But is it all worth it?  Did we just prove to Games Workshop that we’ll pay over $100 for a non super heavy box set?

Did we just make it worth changing editions of the game more frequently to generate revenue via starters and rulebooks?

Have we just proven to them that in four years we’ll pay $125-$150 for a starter set if they continue to raise the MSRP like 5th?

A few years ago Magic the Gathering players showed Wizards of the Coast they would not support Four Expansions and a Starter Set per year, based on sales…

What will we as 40k players do? -MBG

Am I off my rocker or, did I make some good points? Have at it.

About the Author: Rob Baer

Virginia Restless, Miniature Painter & Cat Dad. I blame LEGOs. There was something about those little-colored blocks that started it all... Twitter @catdaddymbg