So this just all happened at once apparently late Friday night, and we’re starting to get all the details in about what’s going on with these new “Warhammer” stores.
According to Faeit
Games Workshop is testing a “rebranding” of its stores, by changing the name and look of its shops. Three stores in the UK are testing this out, those in Edinburgh, Chiswick, and Bath. For now this is only a test to see what it does, but could very well one day transfer over to all the store locations, especially any new shops that are being opened.
Here is what Games Workshop is saying about this
via Games Workshop: Edinburgh on Facebook
Ok so I see that the web is asking a lot of questions due to the “Warhammer” rebranding we have done, so let me explain.
After almost 26 years here in Edinburgh we have changed the name on the front of the shop.
Nothing else changes, everything we did we will keep doing! Just the name changes.
I’m hopeful that most of you will agree it makes sense, we get called “The Warhammer Shop” ALL THE TIME, so we are joining in!
Its only a trial to see if it makes any difference to us, and its only being done in 3 shops, here, Chiswick and Bath, if we feel like it works it MAY get rolled out one day…but don’t expect to see it anywhere else for a long time…so there you go, goodbye Games Workshop Edinburgh…Hello The Warhammer Shop!
Check it out for your self here https://www.facebook.com/GamesWorkshopChiswick
About the Author: Rob Baer
Rob Baer
Job Title: Founder, Publisher, & Managing Editor
Founded Spikey Bits in 2009
Socials: Rob Baer on Facebook and @catdaddymbg on X
Bio: Virginia restless, miniature painter & cat dad. He blames LEGOs for all this, as there was something about those little-colored blocks that started it all. Spikey Bits sprung from Rob staying motivated to hobby on his backlog of projects, while sharing his knowledge with others during the early blogging era.
LEGO maniac and scale model hobbyist in the 80s turned miniature wargamer and trading card player ever since. He’s played every edition of Warhammer 40k and Warhammer Fantasy (since 5th Edition), but Titans of all sizes will always be his favorite! It’s even rumored that his hobby vault rivals the Solemnance Galleries, containing rulebooks filled with lore from editions long past, ancient packs of black-bordered Magic Cards, and minatures made of pewter and resin.
