Trying to figure out what the heck this “GW100” is that’s been floating around Facebook for the last few days? Well come see the latest!
For the last few days, a few GW stores in the United States have been drumming up a mini marketing campaign on Facebook called #GW100, but no one seems to know what it is other than it’s happening in May.
via Games Workshop: Larwin Square
via Games Workshop: Freeway V
GW Larwin Square gets in on the action:
Well the mystery may have just been solved:
Via Scanner 2-5-2015
The #GW100 thing is their 100th store opening in North America. I hear that every store in that region will have a birthday or grand opening like celebration then.
Now after reading that I was very curious about if that was even factual or not. It appears according to one article I found from 2014, that there is a good chance around May of this year, the 100th store will indeed open in North America.
Quoted From Sept 2014: The number of Games Workshop stores in North America is down to 87, from 100 at the same time a year ago. The company closed 23 stores and opened 10 in the year. The company breaks out the number of stores in its new “one man” format; 63 of the 87 are “one man” stores.
According to Games Workshop in their 6 month report from last month, they have opened 22 stores worldwide just since May of 2015 alone.
We opened, including relocations, 22 one man store format stores and three multi man format stores in the period.
So theoretical math may in fact support the notion, and these rumors, that in a 1-1/2 year period under their new CEO, Games Workshop will in fact hit the 100 store high water mark once again around May of 2016.
For the hobby, and Games Workshop that is a Win-Win situation!
Happy #GW100 folks you deserve it!
Wulfen Are People Too – Long War Episode 37
About the Author: Rob Baer
Rob Baer
Job Title: Managing Editor
Founded Spikey Bits in 2009
Socials: Rob Baer on Facebook and @catdaddymbg on X
About Rob Baer: Founder, Publisher, & Managing Editor of Spikey Bits, the leading tabletop gaming news website focused on the hobby side of wargaming and miniatures.
Rob also co-founded and currently hosts the Long War Podcast, which has over 350 episodes and focuses on tabletop miniatures gaming, specializing in Warhammer 40k. and spent six years writing for Bell of Lost Souls.
Every year, along with his co-hosts, he helps host the Long War 40k Doubles Tournament at Adepticon and the Long War 40k Doubles at Las Vegas Open, which attracts over 350 players from around the world.
Rob has won many Warhammer 40k Tournaments over the years, including multiple first-place finishes in Warhammer 40k Grand Tournaments over the years and even winning 1st place at the Adepticon 40k Team Tournament.
With over 30 years of experience in retail and distribution, Rob knows all the products and exactly which ones are the best. As a member of GAMA (Game Manufacturers Association), he advocates for gaming stores and manufacturers in these difficult times, always looking for the next big thing to feature for the miniatures hobby, helping everyone to provide the value consumers want.
While he’s played every edition of Warhammer 40k and Warhammer Fantasy (since 5th Edition) and has been hobbying on miniatures since the 1980s, Titans of all sizes will always be his favorite! It’s even rumored that his hobby vault rivals the Solemnance Galleries, containing rulebooks filled with lore from editions long past, ancient packs of black-bordered Magic Cards, and models made of both pewter and resin.
