We’ve all heard speculation about Games Workshop’s business strategies (or lack thereof) and it looks like one former retailer may have cracked the code.
One industry insider lays out what GW is REALLY up to… Time to look at their corporate strategy under the microscope:
One ex retailer, with years of industry experience, talks about what he believes Games Workshop has been up to and hopes to achieve in the years ahead:
via BuyPainted
That is a lot to take in, but let’s add a bit of data to the main argument here that GW is a collector’s niche rather that traditional gaming.
~We all eagerly await the next installment of the series!
About the Author: Rob Baer
Rob Baer
Job Title: Managing Editor
Founded Spikey Bits in 2009
Socials: Rob Baer on Facebook and @catdaddymbg on X
About Rob Baer: Founder, Publisher, & Managing Editor of Spikey Bits, the leading tabletop gaming news website focused on the hobby side of wargaming and miniatures. Rob has won many Warhammer 40k Tournaments over the years, including the Adepticon Team Tournament and American Team Tournaments, and is on a first-name basis with almost every major company in the space.
He’s all gaming all the time. With over 30 years of experience in retail and distribution, Rob knows all the products and exactly which ones are the best. He advocates for gaming stores and manufacturers in these difficult times, always looking for the next big thing to feature for the miniatures hobby, helping everyone to provide the value consumers want.
While he’s played every edition of Warhammer 40k and Warhammer Fantasy (since 5th Edition) and has been hobbying on miniatures since the 1908s, Titans of all sizes will always be his favorite! It’s even rumored that his hobby vault rivals the Solemnance Galleries, containing rulebooks filled with lore from editions long past, ancient packs of black-bordered Magic Cards, and models made of both pewter and resin.
