Hey GW just actually lowered a price on something, as they continue to stumble with their Warhammer 40k App…
GW just lowered a price on something, and let’s be real, that’s a pretty huge accomplishment itself regardless of what the product was.
Look if the GW App works for you, then you should get it! But if you really aren’t feeling it, then you shouldn’t, because voting with your hobby dollars is the easiest way to get improvement.
GW knows what sells and what doesn’t and if the app doesn’t live up to their expectations with subscribers, they have no choice but to work on it. That doesn’t mean it isn’t useful or you shouldn’t get it if you want it, if it has value to you, then by all means hit that sub button.
Overall, as we’ve said before, we really really want it to work! Because that would mean everything for your games could be on your phone. How nice would that be? You can see what your opponent’s units do, get all the changes right away, build lists, and just have it all in one place.
8 months after it was supposed to work on launch day, that hasn’t been the case quite yet though and there were still a ton of drawbacks- most of which were addressed in the latest update, as the APP has now moved out of Beta.
Battle Forge is out of beta and ready to help build any list you could think of. Not only does it have all of the features dedicated hobbyists need to get a matched play list ready in minutes, but is also a full reference tool for more casual players to have wherever they need it.
Let take a look at the most recent developments and why we’re still not getting the APP ourselves.
Vote with Your Hobby Dollars as GW Stumbles Again
Get This ATV Now!
First up, something that rubbed us the wrong way. GW said they were lowering the price of the app, but when we went to resubscribe, the price was the exact same. Just a little upsetting to be told the price is lowering, but then it is still the same.
That promised price should come out to about $2.73 with the conversion rate, so basically 50% off, but you can see the price (at the time of writing this) is still the same in USD.
In retail, it seems like the only reason to ever lower a price is to get folks to buy whatever it is your selling, so we imagine that would be the same for any price reduction we see for GW on any of their products.
Editor’s note: Four days after GW’s post on a price reduction, the price has now been updated in USD to $2.99, which is $2 off the original price of $4.99 shown above.
A Possible Data Breach
Google also gave a data breach warning for the app and said to reset the password. We haven’t heard anything from GW on this, but Google is usually pretty good with this type of thing (and we specifically generated a password for this site in the beginning so it’s only on mywarhammer.com). Still, it may not be 100% a security issue, but just be careful and maybe check your passwords and login.
Mounting Frustration
Gamers have also been voicing their concerns about the new units, Flayed Ones and Heavy Intercessors, being locked in a paywall for Kill Team. Just another little thing that is annoying and seems arbitrary.
We know they want to make money from the app, and for some people, it has worked great, but there have been so many issues with it.
Perhaps all that is now behind us with the latest update.
Have you been pleased with the app? Do you think people not purchasing it will force them to make changes?
Let us know in the comments of our Facebook Hobby Group, and make sure you enter the latest monthly giveaway for FREE today!
About the Author: Rob Baer
Rob Baer
Job Title: Managing Editor
Founded Spikey Bits in 2009
Socials: Rob Baer on Facebook and @catdaddymbg on X
About Rob Baer: Founder, Publisher, & Managing Editor of Spikey Bits, the leading tabletop gaming news website focused on the hobby side of wargaming and miniatures.
Rob also co-founded and currently hosts the Long War Podcast, which has over 350 episodes and focuses on tabletop miniatures gaming, specializing in Warhammer 40k. and spent six years writing for Bell of Lost Souls.
Every year, along with his co-hosts, he helps host the Long War 40k Doubles Tournament at Adepticon and the Long War 40k Doubles at Las Vegas Open, which attracts over 350 players from around the world.
Rob has won many Warhammer 40k Tournaments over the years, including multiple first-place finishes in Warhammer 40k Grand Tournaments over the years and even winning 1st place at the Adepticon 40k Team Tournament.
With over 30 years of experience in retail and distribution, Rob knows all the products and exactly which ones are the best. As a member of GAMA (Game Manufacturers Association), he advocates for gaming stores and manufacturers in these difficult times, always looking for the next big thing to feature for the miniatures hobby, helping everyone to provide the value consumers want.
While he’s played every edition of Warhammer 40k and Warhammer Fantasy (since 5th Edition) and has been hobbying on miniatures since the 1980s, Titans of all sizes will always be his favorite! It’s even rumored that his hobby vault rivals the Solemnance Galleries, containing rulebooks filled with lore from editions long past, ancient packs of black-bordered Magic Cards, and models made of both pewter and resin.
