JOIN LOGIN JOIN

Warhammer 40k Community, Culture & Inclusion: Ep. 474

5_28_25 long war 474

We discuss what makes tabletop wargaming communities unique compared to other gaming communities like video games or TTRPGs?

Another Long War Two-Fer is HERE: Keep those hobby muscles strong with this week’s webcast and the latest exciting podcast of table-top wargaming awesomeness mostly centered around Warhammer 40k.

 

Show Summary:

This week brought a new Chapter Approved Objectives and some Space Wolves leaks. Here are the key takeaways:

  • Games Workshop Sales & Product Issues (05:00–14:00)
    • GW’s 2024 sales are up to £560M, a £60M increase from last year.
    • Retailer supply issues noted—stores received only 12–15 of the new card decks despite ordering 30–120.
    • Lack of product availability (cards, command terminals) is a recurring trend and impacts playability.
  • Product Distribution & Forecasting Failures (14:00–18:00)
    • Examples: Titanicus and Leviathan product shortages.
    • Inconsistency in supply undermines customer engagement; players can’t get necessary items to play.
  • Licensing Success vs. Hobby Frustration (18:00–22:00)
    • Licensing revenue nearly doubled in two years (from £24M to £50M).
    • New players drive demand (e.g., Space Marine 2), but supply can’t meet it.
    • Veteran players feel alienated—GW is focusing on new customers, not retaining long-time hobbyists.
  • Suggestions & Alternatives (22:00–27:00)
    • Solutions proposed: free PDFs for cards, print-on-demand novels, in-app rules purchasing.
    • Comparison to other companies (e.g., Marvel Crisis Protocol) offering free updates and better accessibility.
  • Hobby Tools & Paint News (28:00–33:00)
    • Monument Hobbies launches expert artist acrylics—aimed at serious artists, not casual painters.
    • Discussion on paint quality, customization, and how it’s not beginner-friendly.
  • Model & Miniature Highlights (33:00–39:00)
    • New Space Wolves models from ArtelW praised for high quality.
    • 14 Space Wolf units moved to Legends—some controversial choices.
    • Horus Heresy box preview looks great but limited utility if models aren’t compatible with 40K.
  • Community Trends & Inclusion (43:00–59:00)
    • Culture has evolved: more inclusive and open, but toxicity remains (not unique to 40K).
    • Social media and pop culture references (e.g., “Blood for the Blood God”) have grown.
    • Tabletop communities praised for mentorship and in-person learning.
  • Diversity, Canon, and Representation (59:00–1:03:00)
    • Controversial topic: female Custodes and canon revisions.
    • Hosts emphasize respecting lore and fan investment.
    • Artificial diversity changes seen as alienating when not properly explained.
  • Final Thoughts (1:03:00–End)
    • 40k’s strength is its IP—must be protected and respected.
    • Caution against following failed trends of other major IPs (Star Wars, Marvel, etc.).
    • Encouragement for community support, constructive criticism, and enjoying the hobby in your own way.

Engage with us!

Sign up now and become a FULL VETERAN for around $6 a month, enjoy the mind-blowing hobby features below, and of course, full access to The Long War’s Hall of Veterans, videos weeks early in an ad-free experience! 

Connect With Us

podcast-patreon-long-war-support-banner

Each Week, You’ll Get The following:

  • Access to the weekly pre-game “Afterhours” show and podcast. Performed live, this VOD is only available on Patreon or on Twitch for those subscribers.
  • New “Before the Afterhours” 15-minute segments, where all the spicy stuff happens, are available only on Patreon.
  • New Listener Q&A: Patreons can now submit questions for us to answer during the show.
  • You’ll get Ad-Free access to the downloadable videos and the video player on Patreon.

Sign up now and become a FULL VETERAN and, of course, get full access to The Long War’s Hall of Veterans over on Patreon!

Click Here To Become A Veteran of the Long War Today!

Subscribe
Notify of
guest
0 Comments
Inline Feedbacks
View all comments